Siam Piwat Group ranked top 5 in Thailand’s Most Admired Shopping Centers from 2023 Thailand's Most Admired Brand & Why We Buy? survey. Siam Paragon and ICONSIAM stands out, reinforcing top-of-mind position.


Siam Piwat Group, a leading real estate and retail developer, the owner and operator of world-renowned projects such as Siam Paragon, Siam Center and Siam Discovery, and a joint venture partner of ICONSIAM and Siam Premium Outlets Bangkok, was ranked top five in Thailand’s most admired shopping centers as Siam Paragon won the number one position, receiving the highest vote of 25.21% from a survey of customers who use products and services. Meanwhile, ICONSIAM won the third prize, with the vote of 13.57% from the 2023 Thailand’s Most Admired Brand & Why We Buy? survey, organized by BrandAge Magazine – Thailand’s leading business and marketing media.

The Voting results the confidence and trust that consumers have in the shopping centers of Siam Piwat Group, the Visionary Icon that delivers unparalleled and unique customer experiences, and curates the best thinks for customers, enabling Siam Piwat Group to remain the top-of-mind brand among both Thai and foreign consumers.

No. 1 Siam Paragon 25.21%

No. 2 Central Pattana 24.37%

No. 3 ICONSIAM 13.57%

No. 4 Emporium 7.01%

No. 5 Mega Bangna 6.05%