Siam Piwat features an ICONCRAFT booth at the Thailand Tourism Festival 2024, supporting government policy to promote Thai products and create opportunities for SMEs


Siam Piwat Group – a leading real estate and retail developer – is showcasing ICONCRAFT products at a booth at the 42nd Thailand Tourism Festival 2024 in support of the government’s policy to promote Thai products as Thailand’s soft power on the global stage. The ICONCRAFT booth was honored by a visit from Mr. Srettha Thavisin, Prime Minister and Minister of Finance, Ms. Sudawan Wangsuphakijkosol, Minister of Tourism and Sports, Mr. Jakkapong Sangmanee, Deputy Minister of Foreign Affairs, along with Ms. Thapanee Kiatphaibool, Governor of the Tourism Authority of Thailand, where they were welcomed by Ms. Chadatip Chutrakul, Chief Executive Officer of Siam Piwat Group and Ms. Mayuree Chaipromprasith, President – Corporate Affairs and Communications, Ms. Usara Yongpiyakul, Chief Executive Officer of the Retail Business Group, Siam Piwat Co., Ltd. The event, organized by the Tourism Authority of Thailand, takes place from March 28 to April 1, 2024 at Halls 1-4, G. Floor, Queen Sirikit National Convention Center.

Siam Piwat – the owner and operator of world-renowned projects, such as Siam Paragon, Siam Center, Siam Discovery, and the joint venture partner of ICONSIAM, and Siam Premium Outlets Bangkok – has launched ICONCRAFT as a platform of inspiration to showcase handicrafts by skillful Thai artisans nationwide and celebrate local Thai wisdom from a new perspective. ICONCRAFT serves as a gateway of opportunity for over 800 independent artisans and business owners seeking to enter modern trade across all regions of Thailand, achieving global recognition for Thai brands.