NEWS

CORPORATE

19 MARCH 2026 CORPORATE

Siam Piwat reinforces Game Changer leadership: Siam Paragon and ICONSIAM secure 4 top accolades at 2026 Thailand’s Most Admired Brand and 2025-2026 Thailand’s Most Admired Company Awards


Bangkok (March 19, 2026) – Siam Piwat Group, a leading real estate and retail developer, has once again reinforced its success as a game changer and the pioneering developer of top-of-mind global destinations, with Siam Paragon and ICONSIAM securing four prestigious awards at the 2026 Thailand’s Most Admired Brand and 2025-2026 Thailand’s Most Admired Company Awards, organized by BrandAge magazine.

The honors received are as follows:

Siam Paragon

- No. 1 Most Trusted Brand: Ranked as the most reliable and trusted brand by consumers for the fourth consecutive year in the modern trade category under the shopping center sector as part of the 2026 Thailand’s Most Admired Brand survey.

- Global Thai Brand Award: An honorary accolade recognizing Siam Paragon’s outstanding marketing activities that have built a global reputation and elevated the brand to the international stage in the modern trade category under the shopping center sector.

- 2025-2026 Thailand’s Most Admired Company: Awarded for the third consecutive year in the shopping center sector in recognition of Siam Paragon’s commitment to innovation and service excellence.

ICONSIAM

- 2025-2026 Thailand’s Most Admired Company: Awarded for the fourth consecutive year for receiving the highest votes for “Corporate Image” in the shopping center sector.

These accolades are a testament to the enduring consumer trust and confidence in Siam Piwat. The rankings are based on comprehensive research conducted by BrandAge in partnership with leading educational institutions nationwide, surveying the opinions of consumers regarding brand reliability across Bangkok and Thailand.