CORPORATE
11 MAY 2026 CORPORATE

Siam Piwat, a leading world-class retail and real estate developer and a key partner of Huawei, the global leader in technology and telecommunications, participated in the HUAWEI APAC ECO PARTNER CONNECT 2026, the regional collaboration platform that brought together partners and industry leaders from across Asia-Pacific to shape the direction of and drive future innovation.
Siam Piwat was also honored with the prestigious APAC Core Partner Award 2026, presented to leading business partners in the Asia-Pacific region that have demonstrated outstanding collaboration in co-developing a technology ecosystem. Representing Siam Piwat were Ms. Amporn Chotruchsakul, President of Business Support Group; Mr. Waiyot Piyakulvoravat, First Executive Vice President Group Head of Customer & Business Solution; and Ms. Tanavan Arkaleephan, Senior Director of Tourist Management.
At the event, Mr. Waiyot shared Siam Piwat’s vision as Thailand’s leader in the luxury retail market in a session titled “Elevating the Smart Shopping Experience with a Premium Retail Group in Thailand.” He outlined Siam Piwat’s approach of Co-creation & Collaboration, which leverages innovation and technology to deliver experiences beyond expectations to visitors from around the world. Siam Piwat has transformed the travel retail industry in collaboration with Huawei through the launch of the ONESIAM Global Visitor Card on Huawei Wearables, expanding its global partner ecosystem and offering privileges that meet every aspect of international travelers’ needs.
These initiatives reflect Siam Piwat’s role as a game changer in developing global experiential destinations and setting a new benchmark for retail technology, thereby elevating Thailand’s tourism and retail industries toward sustainable growth.
Additionally, the Siam Piwat team attended the Innovation Product Launch, where Huawei introduced its latest global products under the concept “Now Is Your Spark,” and the gala dinner, where they exchanged insights and built collaborative networks with partners from a wide range of industries worldwide. The event took place on May 7, 2026, at the Queen Sirikit National Convention Center.
#สยามพิวรรธน์ #GameChanger #GlobalExperientialDestination #RetailTech
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